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Real cases.

How I helped these companies organize their operations and grow their sales. What we did, point by point.

01
Logistics · Argentina · Operations & strategy

Expreso Lo Bruno

Re-engineering of logistics and corporate customer service processes to remove bottlenecks and support an orderly commercial expansion.

Corporate clients get quotes and track shipments on their own, without calling.
B2B self-service portalA web platform where corporate clients request quotes and track shipments in real time, taking pressure off phone support.
Branch efficiencyWe mapped goods intake and redesigned counter workflows, cutting waiting times.
Brand repositioningA refreshed corporate image, with its people at the center of communication.
02
E-commerce · United States · Marketing

Lucila's Alfajores

Internationalization and market entry strategy for the United States, with a conversion-focused e-commerce store.

A native South American product, selling online in Chicago.
Performance advertisingTargeted Meta and Google Ads campaigns focused on real purchases and return on ad spend.
Conversion optimizationWe audited the store, rebuilt checkout and added trust signals to reduce abandoned carts.
Market adaptationWe adapted the messaging to connect with the American consumer.
03
Institutions · Argentina · Operations & strategy

S. Lawn Tennis Club

Organizational consulting to restructure the club’s administration, with standardized protocols and a clear org chart.

A board that delegates and stays in control with clear roles.
Organizational auditA review of administration, maintenance and member services to find communication gaps and wasted resources.
Standard proceduresManuals for facility maintenance and large sporting event logistics.
Roles & org chartResponsibility matrices that make delegating and tracking results easier.
04
Food & beverage · Argentina · Operations & strategy

Bang! Chicken

Strategic branding and operational standardization from day one, for a kitchen built to scale under high demand.

The same quality in every order, even when the team changes.
Operating manualsDocumented recipes, portions and cooking processes for consistent quality.
Functional layoutWe redesigned the kitchen and dispatch stations to flow during peak hours.
Brand conceptA value proposition and look that stand out from traditional fast food.
05
Premium education · Argentina · Marketing

Shanti Kindergarten

A full premium positioning and demand generation campaign that filled enrollment before classes started.

Full enrollment before the school year began.
Authority positioningMessaging that conveys excellence and safety to parents, with a playful look for kids.
Omnichannel strategyTargeted digital campaigns combined with open house events.
Acquisition funnelsLead capture and nurturing to close enrollments predictably.
06
Automotive retail · Argentina · Marketing

WT Neumáticos

End-to-end digital acquisition and a sales team restructure to improve conversion.

More online inquiries, and none lost along the way.
Scalable paid mediaAds for official brands like Fate and Michelin, multiplying daily leads.
CRM rolloutA sales system to organize inquiries and stop losing prospects.
Sales optimizationService protocols to turn online traffic into in-store sales.

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